A huge number of residents staying in a gated community help to generate employment and thus it creates a 'Multiplayer Effect' in the area. Regarding the "Multiplier Effect," I am mentioning from a secondary source, "an effect in economics in which an increase in spending produces an increase in national income and consumption greater than the initial amount spent. For example, if a corporation builds a factory, it will employ construction workers and their suppliers as well as those who work in the factory. Indirectly, the new factory will stimulate employment in laundries, restaurants, and service industries in the factory's vicinity", (dictionary.com/browse/multiplier-effect). The gated communities are one of the best advantages of living on a villa campus. In a gated community, the entry of the pedestrians, automobiles, and bicycles are controlled by security personnel, along with closed fences, and walls. Further, villas have enormous amenities, huge gardens, and common areas. All this is protected through well-secured gates and fences. People who live in these gated communities feel secure at any time of the day.
Here, I am presenting a case from Hyderabad of Bandlaguda Jagir. In this locality, there is a villa campus known as Libdom Luxury Villas, Raj Reddy Valley. This was designed by Niyas Projects, spread over an area of 17 acres with all modern facilities. It is pertinent to mention that Libdom has been derived from two words – from Liberty “Lib” and from Freedom “Dom” and finally the word is “Libdom”. Anyway, this campus has generated direct employment for many and also indirect employment for others. In this regard, a few statistics are being highlighted for the benefit of readers (all statistics have been collected from MyGate App and also a discussion carried out with the maintenance manager of Libdom Luxury Villas). Altogether, 249 people mostly women are working as daily help for around 190 households and 41 drivers are engaged by different villa residents and 40 car cleaners are discharging their duties. Milk is essential for all human beings irrespective of age and 39 milk persons are on the job here. Further, to cater to the educational needs of the children, there are 25 tuition teachers, one dance teacher, one gym instructor, one tennis instructor, also one taekwondo instructor. The campus has also generated employment for others as there are 12 security personnel, eight gardeners, and eight ’safaiwalas’, also one person who works as a water supplier, and one laundry person. Moreover, electricians and plumbers have been employed. So it is evident that this campus of 190 residents has generated employment for many. In addition, the campus has facilitated the development of trade and business for others. Although nearby a few other families stay in different apartments or own houses because of villa residents whose purchasing powers are little more, one medical shop, two snacks shops, one shop for household items like paper plates, paper glass, floor cleaners, etc have been established. To cater to the grocery needs three shops have been established. In addition, in its vicinity stationery and chicken shops also exist. Further, every Saturday 3/4 vegetable sellers with a mini truck come and sell many vegetables. With all these things, it is evident that in a campus of 190 households (assuming five members in each household so with around 950 persons) many people have been eking out their livelihood because of Libdom Luxury Villas, Raj Reddy Valley. Lastly, Libdom Luxury Villas, Raj Reddy Valley can be considered as mini India as people of different states are staying here and also people of different castes and religions amicably.
